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Hair Styling: How to Use Pomade for Different Hair Types

Hair Styling: How to Use Pomade for Different Hair Types

By Hawthorne | Published: 2026-08-07

Category: How-to Guides

Learn how to use pomade for different hair types. From curly to straight, discover application tips and product picks for a perfect hold.

Pomade is a versatile hair styling product that has been a staple in men's grooming for decades. Whether you're aiming for a sleek, polished look or a more relaxed, textured style, pomade can deliver. But with so many formulations and hair types out there, knowing how to use pomade effectively can be a game-changer. In this guide, we'll walk you through the basics of using pomade for different hair types, from straight to curly, and share tips to help you get the most out of your styling routine.

Choosing the right pomade is only half the battle; applying it correctly is equally important. The way you apply pomade can affect the hold, shine, and overall finish. Whether you have fine, thick, curly, or straight hair, there's a technique that works best for you. Let's dive into the details and help you master the art of pomade styling.

Understanding Pomade: Types and Benefits

Pomade comes in two main types: oil-based and water-based. Oil-based pomades offer a strong, long-lasting hold and a high shine, but they can be difficult to wash out. Water-based pomades, on the other hand, provide a medium to firm hold with a matte or low shine finish, and they rinse out easily with water. Knowing the difference is crucial when selecting a product for your hair type.

For those new to pomade, a water-based formula is often the best starting point. It's easier to work with, less greasy, and more forgiving if you make mistakes. Many modern pomades also include nourishing ingredients that benefit your hair and scalp. For example, the Water-Based Hydrating Pomade from Hawthorne is an excellent choice for everyday styling—it offers a flexible hold without weighing your hair down, making it suitable for most hair types.

Water-Based Hydrating Pomade
Water-Based Hydrating Pomade
  • Oil-based pomade: strong hold, high shine, hard to wash out.
  • Water-based pomade: medium to firm hold, matte or low shine, easy to rinse.
  • Look for pomades with hydrating ingredients to keep your hair healthy.

How to Use Pomade on Straight Hair

Straight hair tends to be sleek and can sometimes appear flat. Pomade can add texture and volume, giving your hair more dimension. For straight hair, a lighter application is key to avoid weighing it down. Start with a small amount—about a pea-sized dab—and rub it between your palms to warm it up. Then, apply it evenly through your hair, focusing on the roots to lift and the ends to define.

If you're going for a classic side part or a slicked-back look, a medium-hold pomade works well. For a more natural, textured style, use your fingers to tousle your hair after applying. Remember, you can always add more product, but it's hard to remove excess, so start small and build up as needed.

  • Start with a pea-sized amount and add more if needed.
  • Apply to damp or dry hair depending on the desired hold.
  • Use a comb for a sleek look or fingers for texture.

How to Use Pomade on Curly Hair

Curly hair can be tricky to style because it tends to be drier and more prone to frizz. Pomade can help define curls and tame flyaways while providing hold. When using pomade on curly hair, it's best to apply it to damp hair. This helps distribute the product evenly and locks in moisture. Use a generous amount—about a dime-sized dab—and work it through your hair using a scrunching motion to enhance your natural curl pattern.

For curly hair, a water-based pomade with a medium hold is ideal. It won't stiffen your curls like a gel might, and it will leave them soft and touchable. The Avocado Seed Thickening Clay from Hawthorne is another great option for curly hair—it adds volume and definition without the crunch. Apply it to damp hair and let it air dry for best results.

Avocado Seed Thickening Clay
Avocado Seed Thickening Clay
  • Apply pomade to damp hair to reduce frizz and define curls.
  • Use a scrunching motion to encourage curl formation.
  • Avoid oil-based pomades that can weigh down curls.

Pomade for Thick and Coarse Hair

Thick and coarse hair can be challenging to style because it often resists holding a shape. For this hair type, you need a pomade with a stronger hold. Oil-based pomades are often preferred for their robust hold and ability to tame unruly strands. However, they can be heavy, so it's important to use them sparingly. Start with a small amount and distribute it evenly, focusing on the areas that need the most control.

If you prefer a water-based product, look for one labeled 'firm hold' or 'strong hold.' These are formulated to manage thick hair without leaving a greasy residue. When applying, work the pomade through your hair in sections to ensure even coverage. You can also use a comb to shape your hair into place, and the pomade will help keep it there throughout the day.

  • Choose a strong-hold pomade for thick hair.
  • Apply in sections for even distribution.
  • Use a comb to shape and control your style.

Pomade for Fine and Thin Hair

Fine and thin hair can be easily weighed down by heavy styling products, so it's crucial to choose a lightweight pomade. Water-based pomades with a light to medium hold are perfect for adding texture and volume without making your hair look greasy. Start with a very small amount—about half a pea—and apply it to dry hair. Focus on the roots to create lift and use your fingers to add texture.

Avoid applying pomade to the ends of fine hair, as this can make them look limp. Instead, concentrate on the mid-lengths and roots. If you need extra volume, consider using a volumizing product like the Everyday Shampoo from Hawthorne before styling. This can give your hair a boost and make it easier to style with pomade.

  • Use a lightweight, water-based pomade for fine hair.
  • Apply to dry hair to avoid weighing it down.
  • Focus on roots for volume, avoid ends.

Pomade Application Tips for a Perfect Finish

No matter your hair type, there are a few universal tips that can help you achieve a flawless pomade style. First, always start with clean, dry or slightly damp hair. Pomade works best on hair that is free of excess oil and product buildup. Second, warm the pomade in your hands before applying. This makes it easier to spread and ensures even distribution.

Another key tip is to apply pomade in layers. Start with a small amount, style your hair, and then add more if needed. This prevents over-application and gives you more control. Finally, don't be afraid to experiment. Pomade is forgiving, and you can always restyle your hair by adding a little water and reworking it. With practice, you'll find the perfect routine for your hair type.

  • Start with clean hair for best results.
  • Warm pomade in your hands before applying.
  • Apply in layers to avoid over-application.
  • Restyle with a little water if needed.

Pomade is a versatile styling product that can work wonders for any hair type when used correctly. By understanding your hair's needs and following the application tips outlined above, you can achieve a polished, professional look that lasts all day. If you're ready to elevate your styling game, check out the Water-Based Hydrating Pomade from Hawthorne—it's a great all-around choice for beginners and experts alike.

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